Gruppo Romani has announced the acquisition of a 100% stake in Ceramica Verde 1999 – Campogalliano Ceramiche.
This strategic deal is part of a broader export-focused growth project that aims to expand the Romani Group’s product range by acquiring complementary lines to those offered by its Serenissima, Cir, Cercom, and Cerasarda brands; and its ISLA Tiles subsidiary.
Ceramica Verde 1999 has built a reputation based on creativity, coupled with a strong focus on design and technological research.
The Fiorano Modenese-based company has grown steadily during its twenty years in business, and expects to post a turnover in excess of €15 million in 2021.
“With this important acquisition we have invested in an internationally recognised company with a strong focus on exports,” commented Giorgio and Paolo Romani, respectively Chairman and CEO of Gruppo Romani.
“The sales channels will remain independent, and Daniele Verde will stay on as brand CEO for the coming years, assisted by his wife Ellen Bachman as head of new product research and development.”
“The integration of a brand with a manufacturing company equipped with modern, state-of-the-art, facilities is certain to bring synergies, mutual benefits, and the potential for further growth of the brand, as well as the possibility of acquiring new market shares,” says Daniele Verde.
In 2020 Gruppo Romani posted a turnover of more than €100 million, and expects 20%+ growth this year.