Decocer, a designer and manufacturer of small-sized tiles, participated in the exhibition of Tile of Spain at the Fuori Salone during Milan Design Week, from April 15 to 21.
The Fuori Salone, held concurrently with the Milan Furniture Fair, is described as the most important international fair in the habitat sector, transforming the city of Milan into a total exhibition dedicated to design.
Decocer was part of the Tile of Spain installation in the Cross-Vision design and habitat exhibition, organized by the Interni Magazine, and was installed at the Università Degli Studi Di Milano in the Brera district.
The installation was designed by the architectural firm La Erreria and was located in the sub-portico of the Honor Courtyard of La Statale. The project, presented under the claim “House of Mirrors,” was described as an illusory experiential exhibition between mirrors and structures that display different angles of the exhibited ceramic tiles.
Decocer’s ceramic tiles were selected, along with other Tile of Spain proposals, to be part of the exhibition for their “differentiation and added value”. The small-format pieces are described as exclusive and timeless, characterised by combining the “essence and traditional values of ceramics with intensity, color, details, nuances, volumes, shines, textures, reliefs, graphics, and unusual shapes”.
The installation aims to offer a visual journey through a series of ceramic modules that are infinitely reflected and converge into a single work of art. Each module consists of three mirrors that, strategically arranged, shape structures with changing contours. According to the architects, the magic begins when the mirrors, together with the exhibited ceramics, multiply the images of people and the surrounding environment.
