STARTED by a family of tilers in 2008, Pro Tiler Tools has remained true to its tiling roots, understanding the importance of stocking the best brands at competitive prices across a range of tiling essentials, says Kerakoll.
Kerakoll is described as one of Pro Tiler Tools’ top, long-standing suppliers, which has been strengthened over the years through collaboration and a shared working relationship. Kerakoll says it has a reputable name in the tiling industry for a reason, ‘offering sophisticated and recognisable branding, high-quality products, and an unmatched colour range.’ For this reason, it made sense to collaborate on the launch of such an exciting new product, says the company.
Tom Widdison, key account manager at Kerakoll UK states: ‘Our long-established partnership with Pro Tiler Tools made perfect sense for us. Combining the technical innovation of Fugalite Color with PTT’s distribution reach, professional support, and service capabilities, coupled with the passion and dynamism of its team gave us confidence they would be able to promote, store, and distribute the full range.’
‘We’re proud of the strong and collaborative partnership between Pro Tiler Tools and Kerakoll. We’re honoured to have been chosen as the launch partner of Kerakoll UK’s new Fugalite Color range, a testament to the confidence they have in our team, platform, and customers,’ says Sam Bucknall, managing director of Pro Tiler Tools.
The evolution of Fugalite
In June, Kerakoll partnered with the supplier for a collaborative launch of Fugalite Color; a next-generation resin that combines the performance of epoxy grout with unparalleled ease of use, says the company.
‘Waterproof and designed for grouting and fixing tiles, mosaics, and natural stone, it offers chemical resistance and long-lasting colour, available in 50 contemporary shades to suit every space,’ adds Kerakoll.
Pro Tiler Tools’ head of product, Scott Rogers, comments: ‘After years of hearing horror stories about epoxy grout being a nightmare to use, I was genuinely surprised by how user-friendly Kerakoll Fugalite Color is. The old days of struggling with sticky, hard-to-apply epoxy are over, it mixes easily, goes on almost like a regular cement grout, and the real game changer is how simple it is to clean up; just a hydro or cellulose sponge does the trick, no more endless scrubbing or fussing with emulsifying pads. I was a bit nervous the first time a customer requested epoxy, but honestly, it was a breeze, and I’d happily recommend it to anyone. Yes, it costs a bit more than cement grout, but the peace of mind you get knowing it’s fully waterproof, stainproof, and will keep looking fresh without constant maintenance makes it well worth it. Whether you’re tiling a bathroom, kitchen, or even a pool, Fugalite Color really takes the hassle out of getting a perfect, long-lasting finish.’
Following the positive reviews of Fugalite Color, Gareth Lewis, senior product manager at Kerakoll UK, reports: ‘I’m delighted with the success of its launch and the overwhelmingly positive response from the market. Installers and retailers alike have praised its ease of use, compared to traditional epoxy grouts, while also appreciating the unbeatable performance, durability, and colour choice it delivers. Seeing professionals embrace the product with such confidence has been incredibly rewarding, and it confirms that Fugalite Color is setting a new standard in the industry.
Pro Tiler Tools’ launch event
Following the successful launch of Fugalite Color, Kerakoll was invited to exhibit at Pro Tiler Tools’ launch event. On 11 July, over 150 customers, more than 25 suppliers, the newly appointed Mayor, and members of the local community came together to celebrate its 15 years of operation, as well as its move to brand-new premises located at Prologis Park, Pineham, in Northampton, spanning 140,000sq ft. Suppliers are said to have supported Pro Tiler Tools’ hospitality by offering attendees exclusive deals on the day, product demonstrations, free gifts, branded giveaways, and a huge charity raffle worth over £10,000, in aid of Alzheimer’s Society, with Kerakoll offering customers the chance to enter a fantastic competition to win sought-after Virgin Experience Days.
Sam Bucknall, managing director of Pro Tiler Tools, said: ‘It was fantastic to officially open the building in front of so many of our valued customers and suppliers. We’re incredibly grateful for the support we’ve received over the years, and it’s wonderful to see the business flourish into what it is today.’
Tom Widdison, Kerakoll UK key account manager recalls: ‘The extremely successful launch event at Pro Tiler Tools’ headquarters was the perfect opportunity to maximise exposure, featuring compelling live demos, installer engagement, strengthening both brands’ reputations in the UK tiling market.’
www.protilertools.co.uk
www.kerakoll.com