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Tile Mountain Re-Signs With Stoke City Football Club

October 2020

Tile Mountain has further strengthened its commercial ties with Stoke City FC in the form of a two-year extension to its Official Platinum Partnership with the Club. The company will continue to have naming rights on the East Stand at the bet365 Stadium for the next two seasons, whilst its branding will also appear on a wide variety of Club inventory.

Speaking about the partnership Mo Iqbal, Tile Mountain Chairman, commented : “Tile Mountain has long been a supporter of the Club and the relationship we’ve enjoyed prior to the firm becoming an official partner in 2018 and in the two years since has been hugely beneficial for both parties. Extending our sponsorship of the East Stand was not a difficult decision at all - we’re big Stoke fans and are proud to be associated with a football club that sits at the heart of the community. The club is committed to rejuvenating the area be it through creating employment opportunities for local people, forging closer links with the community, or bringing pride to the city via success on the pitch. Tile Mountain shares a lot of these values, which is why the partnership is such a good fit”.

 Dean Quinn, Tile Mountain's Brand Manager, said: “Our brand profile is continually growing thanks to a variety of initiatives including TV and radio campaigns and out of home advertising. Sponsorship of the East Stand at Stoke City has played a key part in increasing Tile Mountain’s brand exposure both locally and nationally and the brand visibility offered by this partnership - particularly the exposure gained via television coverage of Stoke games - remains an integral part of our marketing strategy.”

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