TSJ introduces more new tile design from Cevisama 2014.
In last month’s TSJ, Stephanie Bretherton identified main ceramic tile design trends from Cevisama 2014. Here we provide a further selection of the stand-out new tile designs from the Valencia showcase that broadly reflect the following themes.
Geometrics: An exciting array of designs are evolving the geometric theme, often taking this into the realms of optical illusion. Creating 3D effects by playing with repeating patterns, referencing the work of artists such as Escher and Mondrian, or simply using blocks of colour and strong shapes, this looks to be a trend with legs.
Shabby chic evolved: Manufacturers are increasingly exploring the worn and weathered appearance in tile designs. Paradoxically, of course, these tiles are highly durable and which will maintain this level of ‘faded glamour’ for many years. Typical looks include distressed wooden floors, exposed brick effect or faded wallpapers or fabric. Overall, the distressed look offers a charming yet robust design solution.
Modern monochrome: The timeless contrast of black and white, a perennial tiling favourite, is enjoying a significant revival. Subtle or striking, this monochrome aesthetic is now being developed in many different and exciting ways.
Folk revival: Many of today’s patterned tiles hark back to historical decorative trends and well-worn folk themes.
Wallpaper effects: From subtle, pastel florals to confident and arresting designs, there is new range of tiling solutions that recall an era of graceful wallpaper but with a significant twist: a decorative effect that can withstand wet and steamy environments.
Noble stones: Manufactures have moved beyond marble, sandstone, granite and slate to explore the potential of agate and other semi-precious stones, or fossil-rich sedimentary rocks. The diverse range of new designs means that it is easier than ever to choose and install a luxurious mineral aesthetic.
New relief: As technology advances, the 3D potential of tiles is being explored more widely. Drawing from the fine traditions of bas-relief, but re-invented for contemporary tastes, and enabling a new vista of variety and interest when applying easy-care wall tiles. Undulating reed effects are a keynote, but extruded textures and embossed motifs are also to the fore.
As the economy recovers, home owners will feel empowered to make bolder choices for their home makeovers. Colour, pattern and striking material combinations will steadily replace the safe and conservative choices that tend to dominate the market during times of economic austerity. Factor in the increasingly strong ecological argument for ceramic tiles, and associated technologies, and the market looks to be at a very interesting place in both economic and aesthetic terms.