Off white is the new black

Off white is the new black

October 2020

Off-white is a total trend in ceramic interior decoration.  White in its different versions impregnates the textures and designs of porcelain tiles with a touch of sobriety perfect for contemporary spaces.
White remains a 'must' in interior decoration because of its ability to provide light, space and sobriety.  

Its simplicity is only apparent because, in recent times, this pure colour has evolved into a new concept that, in ceramics, opens up a whole world of possibilities.

Combined with greys and beiges, white takes on a new dimension and becomes off-white, or what is the same: white not white or white around white.

Floors and walls are the perfect canvas on which off-white unfolds its full potential to create elegant, romantic, neutral effects ... as it allows very personal mixtures and adapts to any style.

In this sense, Gayafores off-white finished porcelain floors and wall tiles are the essential ally to achieve a result as neutral and sophisticated as desired.

Non-colour in white harmony
White is considered a 'non-colour' on the colour wheel and its importance in interior design continues to grow.

It is a colour that symbolises purity, perfection, calm and comfort. In interior design, white helps to dispel turbulent and negative emotions and creates a sense of order and mental clarity. Thus, by using white tiles, interiors are filled with freshness, spaciousness and cleanliness, with a balanced sense. Far from being anodyne, it is always a safe bet for interior design professionals.  

Porcelain floor and wall tiles incorporating white pigments are very versatile and have offered endless possibilities for interior decoration for centuries.

In fact, bathrooms decorated with white tiles have been a prevailing trend since Victorian times. White brick tiles have also always been used on kitchen walls, particularly in the sink area and on worktops and benches.

Another very common use throughout history has been in combination with black.

Endless off-white variations
There are plenty of whites.  Some of the most commonly known whites are:

  • Pure or brilliant white: the quintessential white.
  • White or natural or diamond, which is less brilliant than pure or brilliant white: we are talking here about a natural white.
  • Ivory white: with a slight tendency towards more yellowish tones. It is like a cream tone within the white range.
  • Champagne: it is a white that presents certain golden or pinkish shades.
  • Ice white: it is a cold tone with subtle flashes of blue and grey.

All of them can be included in the off-white range..
Marble as a source of inspiration
The interior decoration with white porcelain tiles allows to project relaxed and elegant atmospheres. If the objective is to amplify the space, an excellent option is to cover floors and walls with pieces inspired by marble. The natural veins and matt finishes enhance the effect of endless continuity, contributing to the sensation of spaciousness sought.

Along with the satin ones, the white ones also stand out, providing volume and luminosity. This is a proposal that interior designers particularly value when it comes to generating spaces with personality, but with softness and maximum naturalness.

White is a timeless colour that does not have to be cold. What's more, dense whites bring a discreet warmth to the home. In a square or rectangular format, they are particularly suitable for dressing up the floors and walls of kitchens, but also in rooms that require more privacy and extra sobriety, such as bedrooms. A look that can also be achieved with white woods, which give a sensation of resistance, simplicity and sophistication in a combination of material and perfect tone.

Grey; the new white
And, within the existing possibilities, the grey appears subtly, sometimes considered as the 'new white'. A protagonist in stone, wood and ceramic marble, this type of 'off-white' represents a style with a Nordic air. By shading the white, with the grey we can achieve a simple and essential decorative language that fully connects with nature.

Grey and white tones are mixed to form a must in decoration. It is an off-white that, despite being a cold colour, can contribute to generating very romantic and cosy spaces, combining it with wood and some black details.

A classic renewed
White in any of its aspects also helps us to achieve a renewed classic style. The fact is that shaded whites are the perfect base for recreating elegant and enveloping atmospheres in our home.  
And here ceramics play a very important role due to their ability to reproduce any type of material with the latest designs that reinvent the materials that serve as inspiration. Marbles and stones are presented as more heterogeneous surfaces with very careful graphics that reproduce sharp and highly realistic surfaces.

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